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Boekgegevens:
Titel: Fight The Average
Auteur: Dries Henau; Yuri Vandenbogaerde
Uitgever: Lannoo Campus
Bindwijze: Paperback
ISBN: 9789059962217
Pagina's: 240
Taal: Engels
Conditie: Nieuw

Flaptekst

Step 1: Grab this book. Nice. Are you tired of blending into the crowd, or afraid of getting lost in it? Awesome.Step 2: Buy this book. Or read it right there in the store—but that might not be very practical.In a world where mediocrity has become the norm, having a distinct identity is essential.Fight The Average is a powerful manifesto against the ordinary. Dries &Yuri reveal their no-nonsense approach to building exceptional brands.With practical tips and inspiring stories, they help brands, companies, and entrepreneurs stand out from the competition and win their customers' hearts.This is the wake-up call your brand needs.'If only every entrepreneur had access to the knowledge and expertise of Dries & Yuri.'- Kimberly Rooijakkers | CEO Boardwalk Hotel Aruba'Fight The Average doesn't just help you create a brand - it makes your brand stick. Not for the hesitant, but for entrepreneurs who dare to make bold choices and go all in.'- Jan Verlinden | Chief Lemonade Maker and author of De Ritchie Story'Fight The Average is a breath of fresh air in a world full of AI-generated drivel and copy-paste brands. Dries & Yuri show that brands truly shine when they dare to be different.'- Clo Willaerts | keynote speaker, author and trainer'Fight The Average is a sharp reminder that growth doesn't come from optimizing what's comfortable, but from questioning what's normal. It challenged several assumptions I didn't even realize I had, and that's exactly why it's valuable.'- Jeroen DeWit | CEO & Co-founder Teamleader'This is the shot of courage every entrepreneur needs to stand out from the rest.'- Eline De Munck | Founder Odette Lunettes

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