Beschrijving
Real-Life Stories of How People Change Their Organizations
John P. Kotter & Dan S. Cohen.
The core of the matter is always about changing the behaviour of people, and behavior change happens in highly succesful situations mostly by speeking to ,people's feelings. This is true even in organisations that are very focused on analysis and quantitative measurement, even among people who think of themselves as smart in an MBA sense. In highly succesful change efforts, people find ways to help others see the problems or solutions in ways that influence emotions, not just thought. Feelings then alter behavior sufficiently to overcome all the many barriers to sensible large-scale change. Conversely, in less succesfull cases, this seeing-feeling-changing pattern is found less often, if at all.
Uitg. Harvard Business Review Press
ISBN 978 1 57851 254 6
DoosBoeken2
John P. Kotter & Dan S. Cohen.
The core of the matter is always about changing the behaviour of people, and behavior change happens in highly succesful situations mostly by speeking to ,people's feelings. This is true even in organisations that are very focused on analysis and quantitative measurement, even among people who think of themselves as smart in an MBA sense. In highly succesful change efforts, people find ways to help others see the problems or solutions in ways that influence emotions, not just thought. Feelings then alter behavior sufficiently to overcome all the many barriers to sensible large-scale change. Conversely, in less succesfull cases, this seeing-feeling-changing pattern is found less often, if at all.
Uitg. Harvard Business Review Press
ISBN 978 1 57851 254 6
DoosBoeken2
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Sinds 26 mei '26
Zoekertjesnummer: m2403871792
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